Adsense for Domains
By Alan on Dec 11, 2008 in Adsense, Domain Parking
DomainJunkies.com just posted about Google adding an “Adsense for Domains” feature to Adsense publishers. This domain parking program was previously only available to large (very large) portfolio owners and has been basically closed for the last couple years however it seems a roll out to most North America publishers is now in the works.
You can read the announcement via the Adsense blog here or visit this page to see screenshots of how the Adsense for domains program works in your Google account.
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Francois | Dec 11, 2008 | Reply
This could be a true storm.
- For the parking companies using the Google feed.
- Push more webmasters to buy domain names.
Alan | Dec 11, 2008 | Reply
I think there is a lot of upside here for everyone. Many of the parking companies are garbage anyway so those guys will probably have a lot of challenges ahead.
As for the quality parking companies I think this little shakeup is exactly what the industry needs to kick start development teams to provide better landing pages, customized features and anything to help domain owners build out parked sites.
I would say the 80/20 rule applies here and most big customers would rather be with a DomainSponsor or HitFarm than Google purely based on customer service alone. I know if Yahoo came out with a direct feed we would not even consider leaving HitFarm but everybody is different.
Will be interesting to see how this plays out. For the record my prediction is this..
- Google opens up Adsense for Domains
- Revenue seems higher than Parking Companies
- Adsense for Domains Grows Fast
- Google changes rev share (its just the industry folks)
- Google bans many domains for non-performing (much like the Adwords Quality score)
- Domainers complain and move park to parking companies
12 months but this is what will happen imo
RKB | Dec 11, 2008 | Reply
No matter how we look at it, it is a great development and overtime google should make this program easy to implement and more profitable than parking companies. Only then this program will be successful, otherwise why would people move to google?
John | Dec 11, 2008 | Reply
Awsome! Can’t Wait!
Rob Sequin | Dec 12, 2008 | Reply
I agree this is positive for domain owners so long as the payouts are same or better.
I do expect a “quality score” type payout which would be good. Also, Google has strict TM etc guidelines and every single domain has to be approved by them.
Phillip Barnhart | Dec 18, 2008 | Reply
I’ve set up a dozen domains for test I plan on running for a few months – we’ll see if its worthwhile. I will keep a running update on clicks and revenue on http://pbarnhart.wordpress.com/testing-adsense-for-domains/ for the first 24 hours I’m up 64 cents.